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To make these points clear, let me just introduce you to one of the first explainer videos on the web. In a way, a good explainer video makes users’ life simpler, helping them grasp complex ideas and judge for themselves within a couple of minutes or even less. It takes time to deliver a compelling story and illustrate the points it makes with real-life examples. As the study by Forbes and Google suggests, 59% of users prefer learning about the product by watching an explainer video, rather than reading about it.Īs you can see, a well-done explainer video doesn’t simply scream that your product/service is great. They target those who prefer watching a short video about the product/company rather than reading about it. What’s more, explainer videos are not imposed upon users through advertising spots.Opposed to conventional advertising, an explainer video encourages you to incorporate statistics, graphs, and diagrams to make your message more compelling. Next, an explainer video is meant to be informative.Its primary purpose is to tell the story behind your company/product or explain what’s unique about it. An explainer video is a subtle form of advertising.Forms of Video AdvertisingĪn explainer video differs from conventional video advertising in a number of ways: Such a video is meant to be a couple of minutes long and give users a run-down of what your services/products are, and how consumers can benefit from them.
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Typically, an explainer video is a short movie which explains a complicated concept or idea in simple words. As its name suggests, an explainer video is a video that explains something.
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Top reasons to make professional animated videos for your business.That’s why this article with a free explainer video toolkit covers: Naturally, we aimed to create a comprehensive guide for you.
#Videohive explainer video toolkit torrent how to#
Today, we’ll discuss how to create a stunning explainer video within a short amount of time with a free explainer video toolkit. Fortunately, to create a modern, coherent and visually-appealing explainer video, you don’t have to lose sleep over it for weeks or months. It transformed to engage modern users on the web with highly informative and effective explainer videos. The potential for effective visual presentation has been rediscovered since then. Since the era of TV ads, we know the potential of short videos to deliver compelling stories, clear messages, and lasting impressions.